What can be done with 3D software…

I happened upon this article with an interesting video. At first it looks like it is just about books, but interesting parts start at 5:43, and around 7:20 that is clearly Aiko, followed by other well known 3D figures.... It is not clear what kind of software he is using but if he is cheap, I would bet on DAZ studio.
Comments
Just a note, there are 25 individual scripts that load on that page.
The video they show is here on Youtube - http://www.youtube.com/watch?feature=player_embedded&v=SkS5PkHQphY
That's kind of scary. I almost wish I had that program when I was working on my university dissertation!
I noticed the DAZ Troll as well, not to mention the Emoticon (in red).